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Director of Online Engagement
at Michigan State University in East Lansing, MI
Director of Online Engagement
Acting as the Director of Online Engagement, the successful candidate will be responsible for development of online marketing campaigns that drive key alumni behaviors including making donations, joining the MSUAA, updating data records in the new CRM; manage the content for all University Advancement websites and emails including content generation, proofing and implementation using the approved iModules email client and website CRM; assume the lead on the web, social media and email communication strategy for University Advancement. Required: Bachelor’s degree or equivalent experience in communications, public relations or web design. 5+ years of demonstrated success executing online marketing campaigns. Well developed skills in business analysis and project management. Solid understanding of online technologies and best practices. Ability to translate Advancement strategy into interactive user experiences. Able to define business objectives of marketing programs and demonstrates an understanding of the economic impact of the program. Experience managing third-party agencies or vendors. Ability to manage multiple time-sensitive priorities simultaneously. Work well independently and effectively as a team member. Deep understanding and experience implementing Web 2.0 technologies and capabilities. Experience with implementing accessibility standards for people with disabilities. Excellent oral, written, listening, and presentation skills. Additional Requirements: Desired experience working with a member-service, political and/or fundraising organization.
Deadline: We will begin reviewing applications on May 3, 2011. We will continue evaluating applications until the position is filled.
If you have any questions regarding this position, please contact Bob Thomas, Assistant Vice President, Advancement Marketing and Communications at rmthomas@msu.edu.
An electronic version of this posting is available at www.advancement.msu.edu – follow the “Career Opportunities” link.
All candidates must submit an application and resume through the Michigan State University Human Resources web-based system (MAP). The URL for this website is www.jobs.MSU.edu.Please refer to number 4568 when submitting your application.
MSU is an affirmative action, equal opportunity employer.
MSU is committed to achieving excellence through cultural diversity. The university actively encourages applications and/or nominations of women, persons of color, veterans and persons with disabilities.
Published at 27-04-2011
Viewed: 640 times
Viewed: 640 times