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applicants
Director of Marketing and Strategic Communication
at Ohio Wesleyan University (Anywhere)
Ohio Wesleyan University (www.owu.edu) is a selective, private, undergraduate liberal arts, residential institution founded in 1842 and is located just 20 miles north of Columbus.
We invite applications for:
Director of Marketing and Strategic Communication - Search #0809-0104
Responsibilities Include the oversight of all aspects of the University’s marketing and communications efforts to develop, implement, evaluate, and refine a comprehensive marketing communications initiative. The person will direct the daily activities of the Office of Marketing and Strategic Communication in support of an integrated marketing communications plan to achieve maximum impact with various constituencies. The person will use innovative marketing strategies to contribute to the attainment of various University priorities, including, but not limited to, enrollment, relationship building, and fund raising. The director will lead, motivate, supervise, and evaluate a team of talented professionals to promote a consistent, professional, and future-oriented image for the University. Additionally, the person will develop and implement an advertising plan; plan, arrange and manage all publicity-related special events; plan for and manage the budget to support the Office of Marketing and Strategic Communication and oversee staff in implementing programs to reach University short- and long-term goals, including:
• University promotion to the media and influential parties;
• advertising and outreach to build the University’s reputation;
• developing, designing, and writing print and electronic collateral materials to assert the University’s strengths;
• consistently reinforcing University messages across all media and to all audiences;
• consistently reinforcing and protecting the University brand;
• developing and supporting special events that showcase University programs and accomplishments.
• Qualifications: Minimum of 8 years experience in strategic marketing, preferably in higher education; bachelor’s degree in related field required; master’s degree preferred. Demonstrated knowledge and expertise in marketing, marketing communications, and communications strategy development in higher education or related field; Proven outstanding project management skills; Ability to responsibly and creatively manage a budget; Success in managing, supporting and motivating staff; Proven ability to bring a strategic orientation to daily work and decision-making, and to relate daily work to strategic priorities; Proven ability to multi-task, balance multiple priorities and meet tight deadlines; Excellent written and oral communications skills; Knowledge, experience and expertise with technology-assisted communications and marketing; Experience with media relations required, including the ability to proactively position University experts and news stories with media outlets; Commitment to the ideals and advantages of a selective, independent, residential liberal arts University; Proven ability to generate imaginative solutions and create cost-effective alternatives; Proven positive work ethic and professional attitude; Must be calm, thoughtful under pressure and able to multi-task; Proficiency in Microsoft Office applications required; Ability to travel on and off campus for communications related activities; Valid driver’s license required.
Completed application packets will include 1) signed application, 2) letter of interest (cover letter), 3) resume & 4) the names, titles, & contact information for three professional references, and should be sent to:
Ohio Wesleyan University
Human Resources Department -OWU Search # 0809-0104
61 South Sandusky Street –UN016
Delaware, Ohio 43015
Completed application packets may also be forwarded to: hr@owu.edu
Application review will begin January 12, 2009, and will continue until position is filled.
For a complete view of the job description, please go to: http://jobs.owu.edu/
Ohio Wesleyan University is strongly committed to diversity within its community and encourages all interested applicants, including women and minorities, to apply.
We invite applications for:
Director of Marketing and Strategic Communication - Search #0809-0104
Responsibilities Include the oversight of all aspects of the University’s marketing and communications efforts to develop, implement, evaluate, and refine a comprehensive marketing communications initiative. The person will direct the daily activities of the Office of Marketing and Strategic Communication in support of an integrated marketing communications plan to achieve maximum impact with various constituencies. The person will use innovative marketing strategies to contribute to the attainment of various University priorities, including, but not limited to, enrollment, relationship building, and fund raising. The director will lead, motivate, supervise, and evaluate a team of talented professionals to promote a consistent, professional, and future-oriented image for the University. Additionally, the person will develop and implement an advertising plan; plan, arrange and manage all publicity-related special events; plan for and manage the budget to support the Office of Marketing and Strategic Communication and oversee staff in implementing programs to reach University short- and long-term goals, including:
• University promotion to the media and influential parties;
• advertising and outreach to build the University’s reputation;
• developing, designing, and writing print and electronic collateral materials to assert the University’s strengths;
• consistently reinforcing University messages across all media and to all audiences;
• consistently reinforcing and protecting the University brand;
• developing and supporting special events that showcase University programs and accomplishments.
• Qualifications: Minimum of 8 years experience in strategic marketing, preferably in higher education; bachelor’s degree in related field required; master’s degree preferred. Demonstrated knowledge and expertise in marketing, marketing communications, and communications strategy development in higher education or related field; Proven outstanding project management skills; Ability to responsibly and creatively manage a budget; Success in managing, supporting and motivating staff; Proven ability to bring a strategic orientation to daily work and decision-making, and to relate daily work to strategic priorities; Proven ability to multi-task, balance multiple priorities and meet tight deadlines; Excellent written and oral communications skills; Knowledge, experience and expertise with technology-assisted communications and marketing; Experience with media relations required, including the ability to proactively position University experts and news stories with media outlets; Commitment to the ideals and advantages of a selective, independent, residential liberal arts University; Proven ability to generate imaginative solutions and create cost-effective alternatives; Proven positive work ethic and professional attitude; Must be calm, thoughtful under pressure and able to multi-task; Proficiency in Microsoft Office applications required; Ability to travel on and off campus for communications related activities; Valid driver’s license required.
Completed application packets will include 1) signed application, 2) letter of interest (cover letter), 3) resume & 4) the names, titles, & contact information for three professional references, and should be sent to:
Ohio Wesleyan University
Human Resources Department -OWU Search # 0809-0104
61 South Sandusky Street –UN016
Delaware, Ohio 43015
Completed application packets may also be forwarded to: hr@owu.edu
Application review will begin January 12, 2009, and will continue until position is filled.
For a complete view of the job description, please go to: http://jobs.owu.edu/
Ohio Wesleyan University is strongly committed to diversity within its community and encourages all interested applicants, including women and minorities, to apply.
Published at 18-12-2008
Viewed: 1832 times
Viewed: 1832 times