Higher Ed Experts' Webinar Series

    Webinar Series - Saving Big: Winning strategies to get better results even with a crunched budget: February 4 & 5, 2009

    "Saving Big" is a 2-webinar series that will  show you how embracing the right digital approach can help you dramatically cut costs while still meeting the needs of your target audiences. It will show you why and how social media can become a very budget-friendly asset in the battle to attract, engage and win over the brightest,  but also why and how to save  on any publication budgets without alienating readers and compromising editorial quality.

     

     

    February 4, 2009 1PM-2PM ET – Rain date: February 11, 2009 1PM-2PM ET
    Recruiting on a budget 101: Master plan to win the social media jackpot with prospective students
    Rachel Reuben, Director of Web Communication and Strategic Projects at SUNY New Paltz, will explain how to make the most of social media to upgrade your recruitment strategy and differentiate your institution.  She will also share a road map to help your admissions office  catch up with the latest recruiting techniques at a fraction of the more traditional approach's cost.

     

    February 5, 2009 1PM-2PM ET – Rain date: February 12, 2009 1PM-2PM ET
    Taming the print beast: How to stretch the publication dollars of your institution
    Joe Hice, AVP for Marketing and Public Relations at the University of Florida, will help you understand why you should give a closer look at your publication budget in these tough economic times. He will also share  the winning strategy (as well as some practical tips) that led UF to save more than a million dollars on its publication budget. 

     

    PLEASE NOTE:

    • Feel free to gather your team members around your computer or a larger campus group in front of a screen with an LCD projector.
    • Audio is done via voice over IP. As a result, a phone line isn't necessary.
    • Attending institutions get a 1-week free access to the recorded sessions of the series just after the live events as part of their registration.
    • Webinar slides are available as PDF files prior to the sessions for easy note-taking.
    • Access instructions will be sent to registered attendees along with the presentation files on February 3rd, 2009.
    • In case a webinar needs to be rescheduled, it will be on the date listed a bove as its "rain date."

    Date

    04.–02/05/2009 ~ 01:00 PM ET–02:00 PM ET

    Speakers

    Rachel Reuben, SUNY at New Paltz

    Rachel Reuben currently holds the position as Director of Web Communication & Strategic Projects in the Office of Public Affairs at the State University of New York (SUNY) at New Paltz, where she has worked since 1998.

    Joe Hice, University of Florida

    Joe Hice, APR, is associate vice president of marketing & public relations for The University of Florida. He is responsible for marketing, advertising, public relations and employee communications activities at the University.  He also directs the University’s news bureau.

     

     

    Regular price

    240 USD

    Available methods of payment

    • -- Check --
    • -- Credit Cards --

    Deadline for registration

    02/03/2009 01:00 PM ET

    Registration

    Sorry, the registration period for this event is over.

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