starting Jul 12

Web Analytics for Higher Ed Course

Need to get up to speed with Web Analytics for Higher Ed? Whether you have already attended several sessions about Analytics at higher ed conferences or are brand new to the world of Google Analytics, this 4-week online course will help you learn what you need to know and develop your Web Analytics skills through guided practice.

Higher Ed Website Analytics Course
  • Since we are a small marketing department with only one person dedicated to social media, this conference allows me the opportunity to stay informed about how to best utilize social media metrics, practices, and new trends in short, succinct presentations. Very effective use of my time!

    Stephanie Malloy, University of Northwestern Ohio. Stephanie Malloy, University of Northwestern Ohio,
    Higher Education Social Media Conference Alum
  • I definitely would recommend this course to others. This course also was recommended to me by one of my colleagues who had previously taken it.

    Casey Crane. Casey Crane, Multimedia Content Developer at St. Petersburg College
    Web Writing for Higher Ed Course Alum
  • It is very helpful to hear from Higher Ed Web professionals like myself. I learn the most from them because they speak from current real life experience. Many of us are going through redesigns of our website, ADA compliance, and now the latest, GDPR.

    Lansing Bryan, Green River College. Lansing Bryan, Green River College,
    Higher Ed WEBSITES Conference Alum
  • I was able to take what I was learning from the course and immediately apply it to scenarios in our Institute. It gave me fuel to argue for goal-setting, campaign-tracking, implementing event-tracking and making other needed changes. It gave me other valuable insights into our websites which I hope to apply.

    Anita Schaepe. Anita Schaepe, Web Editor, Information Architect & Content Specialist at University of Nebraska - Lincoln
    Web Analytics for Higher Ed Course Alum

I was able to take what I was learning from the course and immediately apply it to scenarios in our Institute. It gave me fuel to argue for goal-setting, campaign-tracking, implementing event-tracking and making other needed changes. It gave me other valuable insights into our websites which I hope to apply.

Anita Schaepe. Anita Schaepe, Web Editor, Information Architect & Content Specialist at University of Nebraska - Lincoln
Web Analytics for Higher Ed Course Alum

Classes Starting Soon


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